Leadership Labs with Karen Eber

The Stories Leaders Tell: How to tell Stories that Inform, Influence, and Inspire

Every leader has a story they are asking people to understand.  A strategy, a change, a vision, a decision, or simply why something matters. But having the right information doesn’t guarantee that people will understand it, remember it, or act on it.

Author and TED Speaker Karen Eber explores why stories are such a powerful leadership tool and what happens in the brain when people encounter one. Drawing on neuroscience, leadership experience, and her work helping organizations shape culture and navigate change, Karen will show you how to find the stories within your own experiences and ideas, then tailor them to the people and situation in front of you.

Whether you are leading a team, selling a product or idea, making a case for change, or inspiring people around a vision, you’ll leave with practical ways to find stories worth telling and shape them so your message is memorable, meaningful, and actionable.

Note: Each attendee will receive a copy of Karen’s award-winning book, The Perfect Story: How to Tell Stories That Inform, Influence, and Inspire.

Register Now

Meet Our Speaker

Karen Eber

Karen Eber is an award-winning author, TED and  storytelling keynote speaker, and global consultant who has educated and inspired more than three million people globally through her work on storytelling and leadership.

As the CEO and Chief Storyteller of Eber Leadership Group, Karen works with the Fortune 500 companies including Google, General Electric, Microsoft, Citi, and Johnson and Johnson to help leaders communicate complex ideas, influence decisions, lead through change, shape culture and use storytelling to turn information into action. Her work has been featured in CNBC, Fast Company, NPR, Forbes, Entrepreneur, Quartz, MSN, Inc, and Business Insider.

Karen is the author of The Perfect Story: How to tell Stories that Inform, Influence, and Inspire, winner of four book awards. Her TED Talk, “How Your Brain Responds to Stores – and Why They’re Crucial for Leaders,” has reached millions of viewers.

Before founding Eber Leadership Group, Karen served as a Head of Culture and Chief Learning Officer at General Electric and a Head of Leadership Development at Deloitte.